Search Engine Optimisation

Search Engine Optimisation (SEO) is a means for improving the volume of traffic to a website based on selected "target" keywords.  As a general rule, the higher up the results that your website is presented in the organic Search Engine Results (or the higher it "ranks"), the more that people will visit your site and the more revenue you will generate.

One of the main reasons to have a website is to increase the leads you receive and find new customers.  There is no point having a great looking website that is well structured for usability and security if it can't be found on any search engines.

There are a number of points to getting your content right for SEO and the first thing you should do is work out what words your clients are actually typing into Google, Yahoo or MSN to find your type of business (called keywords).  There is a great tool which google offer for  free https://adwords.google.com/select/KeywordToolExternal which will help you find your Keywords.

Next, optimise your content by writing compelling titles that include your keywords, support those titles with well written introductions and conclusions and include internal links pointing to pages about your keywords in the body of your text.

External links from other trusted website's is one of the most important ways to improve your rankings with Google and other search engines.  You can't just get links from anywhere, you need to have a strategy to get links from websites with as good or better page rankings than yourself.

Our SEO features include:

• Keyword Analyser to determine the best keywords for your business
• Keyword Density Reporting to make sure your content is optimised for Google
• Autolink System to automatically link keywords and pages within your website
• A Reciprocal Linking Manger to ensure links to your website are in place
• Meta Description and Keyword field for each page
• Google compliant Site Maps generator so Google can find all your website pages
• Title fields that place the correct data in your Title Tags

Contact Aspedia today to discuss your SEO requirements 

Our Search Engine Optimisation packages will help you to improve your Search Engine Ranking, increase your website traffic, and grow sales revenue for your business.