Google Analytics

Professional web marketers require more details statistics than standard Website Stats solutions offer.  They want to track details of visitors coming to your website, what keywords they used, and the page flow visitors take around the site.  Google Analytics tracks the actual usage of the visitors touring around your site.

It gives a generous amount of information on tracking visitors, nominating which referrers or search engines they came from, whether it was from pay-per-click, email marketing or even digital material such as links within PDF documents.

For the marketers you will be able to analyse things such as:

• Number of visitors and you can compare days of the week
• Unique visitors and returning visitors
• Where your visitors came from whether Australia or overseas
• Time on your website and depth of visit
• Bounce rates to tell you how many people immediately leave your website
• Benchmark yourself against similar sites
• What browser/ operating system or flash system was used
• Graph by day week or month to allow you to see traffic and usage trends

Having this type of information to measure your web pages and campaigns can help improve your content and conversion of ‘calls to action’ on your website.

Get analytics set up for your website today

Advanced Segmentation

Isolate and analyze subsets of your traffic. Select from predefined custom segments such as "Paid Traffic" and "Visits with Conversions" or create new custom segments with a flexible, easy-to-use segment builder. Apply segments to current or historical data and compare segment performance side by side in reports.

AdWords Integration

Buy keywords on Google AdWords and use Google Analytics to learn which keywords are most profitable to your business.

Custom Dashboards

No more digging through reports. Put all the information you need on a custom Dashboard that you can email to others.

Keyword and Campaign Comparison

Track and compare all your ads, email newsletters, affiliate campaigns, referrals, paid links, and keywords on Google and other search engines.

Ecommerce Tracking

Trace transactions to campaigns and keywords, get loyalty and latency metrics, and identify your revenue sources.

Advanced Segmentation

Isolate and analyze subsets of your traffic. Select from predefined custom segments such as "Paid Traffic" and "Visits with Conversions" or create new custom segments with a flexible, easy-to-use segment builder. Apply segments to current or historical data and compare segment performance side by side in reports.