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Building Relationships through Email Newsletters

27 Jul 2010

Effective email marketing programs are about increasing the value proposition provided to your subscribers and clients.

Split Testing – a helpful Online Marketing Tool

21 Jul 2010

Taking a guess about why your website works or doesn’t work is a thing of the past.  Successful online marketers split test for a variety of options both on websites and in Pay Per Click campaigns to gain the best results.

Interesting Online and Search Statistics.

07 Jul 2010

We are all under no illusion as to the size of the internet and its expodential growth over the last few years

Starting an Online Business - Food for Thought..

01 Jul 2010

In this blog I point out some of the more obvious pitfalls regarding setting up an online business for the first time that most new potential online business owners do not think about or just don’t fully understand.

SEO should start before you build your website!

08 Jun 2010

Everyone knows just how important it is to have a great website with great rankings on the search engines, but it is quite amazing just how many companies build a website without considering SEO in the early stages!

Have you looked at your website lately?

03 Jun 2010

We are all looking at websites on a regular basis these days as a part of our everyday life, but have a you reviewed your own website lately from a users perspective to check that it is compelling to your audience?

URL extensions, Hyphen or Underscore?

31 May 2010

A long standing discussion point amongst SEO (Search Engine Optimisation) experts has been URL construction and more importantly whether to use Hypens or Underscores for best results on the search engines.

New Google AdWords Certification Program

18 May 2010

The Google Advertising Professionals Program has been replaced with the new Google AdWords Certification Program. With this change the qualification criteria has also altered.

The Sales Conversion Funnel.

20 Apr 2010

 `Websites today need to be a stand alone profit centre for any business so how do we make them work harder?

Small Business MUST Have A Website

15 Apr 2010

Many SME's wrongly believe they can not benefit from a website.